The Big Machine brand is increasing its already substantial involvement with INDYCAR and Indianapolis Motor Speedway as its refreshing new adult vodka juice pouches, Big Machine Vodka Spiked Coolers, ...

Nick Sanchez, driver of the #48 Big Machine Spiked Coolers Chevrolet, celebrates in victory lane after winning the NASCAR Xfinity Series Focused Health 250 at Echo Park Speedway on June 27, 2025 in ...

Scott Borchetta is leaving Hybe America and is planning to relaunch Big Machine Records. Hybe acquired the Big Machine Label Group in 2021 as part of its acquisition of Scooter Braun’s Ithaca Holdings ...

Legendary rock band Mötley Crüe announced today (April 23) that they’ve inked a new record deal with Big Machine Records. The result is a Platinum-selling rock band teaming up with a Nashville-based ...