Fitbit launched its second generation fitness tracking device, called Fitbit Ultra, which features new metrics and wireless features. The company also announced the launch of its first iPhone app.

Buying a Fitbit is now cheaper for some Blue Cross Blue Shield members, following a deal between the major payer and wearable company. The deal gives members special rates on Fitbit devices if they ...

The Fitbit Air is good, but these five devices are better in a number of ways ...

Google has introduced its latest innovation in the world of fitness trackers, the Fitbit Charge 6. This new device is touted as Google’s most advanced tracker yet, offering a range of features ...

Competition has become fierce in the emerging fitness tracking market, with most companies in this space continually iterating new versions of their devices, which are essentially glorified pedometers ...

According to a recent FCC listing, Fitbit is working on a new fitness tracker. The listing, viewed by 9to5Google, is vague and doesn’t give much information about how Fitbit’s upcoming device might ...

Add Yahoo as a preferred source to see more of our stories on Google. The Fitbit app is free to use, but Fitbit Premium adds additional features to the tracker. You can pay for Fitbit Premium on a ...