Is finding a way for marketers to beat commercial-zapping DVRs and helping networks to cure the distressed state of TV comedy so simple that a caveman could do it? ABC's decision last week to ...

A few weeks ago, word arrived that the Geico cavemen—those Neanderthal chaps who appear in some of the car insurer's television ads—might get their own sitcom on ABC. It's early days, of course. (A ...

Even cavemen need to get out on the town now and then. So insurance provider Geico is taking its trademark Neanderthals out dancing, via an interactive promo campaign running on the Ecast in-bar ...

If you’ve ever found yourself awake at night, still bothered by something somebody said years ago, you might find yourself relating to a certain insurance mascot more than you would have imagined ...

Geico is bringing back its iconic Caveman in a new commercial titled “The Nightmare,” per details shared with Marketing Dive. The dramatic two-minute spot sees one of the Neanderthal-like characters ...

The 10 moronic GEICO television ads with the tagline, "So easy, a caveman can do it," have spawned an interactive Web site and a TV show on ABC, "Cavemen," to air with Angie Harmon this fall. Sure, ...

One of advertising’s most iconic characters has returned. Saturday, a new commercial featuring Jeff Daniel Phillips’ GEICO Caveman found its way online, marking the character’s first appearance in ...

Add Yahoo as a preferred source to see more of our stories on Google. Using Geico might be so easy a caveman could do it — but who actually were those cavemen? Here are the men behind these iconic ...

The Geico cavemen are back ... and now, they’re looking for love. The ubiquitous spokesmen for the D.C. insurer are now the subject of a new interactive marketing campaign by the company, ...