As three makes a trend, a third quarter in a row of cost-per-click decline for Google advertising makes this an unsettling norm not only for the search company, but also for Internet advertising ...

Is the open internet in trouble? Open programmatic ad spend has only grown 3% since 2021, according to equity research firm Wolfe Research. Walled gardens have grown 10% in the same time frame. This ...

A lengthy stack of issues and macro trends is shaping the technology industry today, and high on the list is the prospect that the internet engine powering an estimated $16 trillion to $21 trillion ...

Search advertising continues to be the largest form of internet advertising. Search revenue grew nearly 16% year on year. Fueled by “impressive YoY growth,” paid search advertising revenues hit a new ...

Demand Progress amplifies the voice of the people -- and wields it to make government accountable and contest concentrated corporate power. Our mission is to protect the democratic character of the ...

Social-media advertising revenue hit $117.7 billion last year -- up 32.6% year-over-year (YoY), topping media gains, according to the Interactive Advertising Bureau (IAB). It accounted for 40% of ...

Internet ad revenues surged to a landmark $20.1 billion, according to a just-released IAB Internet Advertising Revenue Report prepared by the New Media Group of PwC US. This is an 18% increase over ...

In the first article of a two-part series, Charles Feng, Lian Xue, and Runjing Wang of Tahota Law Firm consider the different perspectives on whether China’s Anti-Unfair Competition Law should ...

SHANGHAI/LOS ANGELES, March 1 (Reuters) - China's third-largest advertising company by ad revenue, Focus Media Holding Ltd. , said it had agreed to buy top Chinese online advertising firm Allyes ...

A two-part series concludes with Charles Feng, Lian Xue, and Runjing Wang of Tahota Law Firm analysing relevant Chinese case law in assessing whether the mobile application LiTiaotiao constitutes ...