The anticipated improvements in application-to-peer MMS (MM7) interoperability this quarter and next, as announced by the Mobile Marketing Association, will offer cross-carrier, interactive multimedia ...

Mobile messaging has become a primary communication channel for consumers and businesses alike. If you haven’t yet, you have likely considered integrating multimedia messaging service (MMS) and short ...

Connecting with your target audience in a memorable and engaging way is a challenge all businesses and marketers face. On every marketing channel, there’s so much competition for users’ attention that ...