Women’s sports are redefining fandom through visibility, storytelling, and community. Shelley Zalis explores the future of media, culture, and growth.

The new program will feature 12 WNBA or NWSL games in primetime for nine Sundays this summer. On the surface, more women’s sports on a major network is a good thing. It means more distribution, more ...

Forbes contributors publish independent expert analyses and insights. I am an expert on leadership, policy, and equity in sport and esport. This voice experience is generated by AI. Learn more. This ...

Veteran sports columnist Christine Brennan remembers when male colleagues used to laugh at her for insisting on covering women’s sports back in the 1990s. “It was absolutely infuriating to me,” said ...

Wellness culture has spent decades selling women on smallness. Shrink your waist, slim your thighs, take up less space. Don't lift weights, don't get bulky. Despite years of being fed these messages, ...

ESPN announced that it will bring "Women's Sports Now" to the cabler April 16, making the weekly series available across all ESPN digital platforms throughout the season. "Women's Sports Now" moves ...