Scoring the golden goal in the final might seem like the pinnacle moment for an athlete competing at this year’s World Cup.

Many soccer fans can recount Nike's iconic "Winner Stays" advertisement from the 2010 World Cup. Ahead of this summer's World ...

The broadcaster is keen not to antagonise viewers after hydration breaks proved unpopular at the football World Cup ...

World Cup viewers may be shocked to see commercials being played in the middle of matches, which is now allowed by FIFA.

Fox's World Cup commercial shows a Broncos/USMNT fan replacing a John Elway bobblehead with a Weston McKennie bobblehead.

Water breaks in the middle of each half will happen at games no matter the location, temperature or type of venue ...

When the World Cup kicked off last week, FIFA introduced hydration breaks, a mandated 3-minute window for players to rest.

Cruz used his World Cup 2026 outing with dad David as a way to jab at his estranged brother.

The He Gets Us campaign debuts a new World Cup ad examining the mental health impact of winning at all costs. Vote now in Ad ...