As per Public Relations Consultants Association of India (PRCAI)'s SPRINT 2026 report, it accounted for 12.6% of the Asia-Pacific PR market.

MMA Asia Pacific’s CEO explains why AI maturity will not be judged by how many models a company deploys; but by how seamlessly intelligence flows through the business.

With the ‘End of Sadness Sale’, Nexus Malls is attempting to bring emotional relevance back to a retail moment that has increasingly become defined by price-led communication.

Under new partnership with The Brief Media Company Campaign will enter Poland, the Czech Republic, Slovakia, Hungary and Romania.

With the festival wrapped, inside sources share how new verification rules and mandatory AI disclosures altered the judging process.

Ormax study finds that contextual integration and consistent messaging mattered more than visibility alone in cricket's biggest advertising platform ...

Industry voices across APAC reveal a growing demand for authenticity beyond rainbow logos. by Roberliza Eugenio ...

India winners. A look back at the ideas that earned India recognition on advertising's biggest global stage. by Campaign India Team ...

From an end-to-end creative solution to tools for affiliates and creators, Meta says its new features allow “every marketer to cross the AI threshold”.

The role of communications must move beyond articulation. It must become the discipline that helps organisations understand the lens of the receiver.

Vector X has unveiled a football-led campaign during the FIFA World Cup 2026, celebrating the diverse ways the sport is played and experienced across India.

Editors from Campaign's sites around the world gather to pick their Cannes highlights. by Staff ...