Cannes Lions 2026 showcased a shift in creativity, emphasizing solutions to real business problems over traditional ad ...

The owner of pet nutrition brands including Whiskas, Pedigree and IAMS has introduced a new model of brand building, ...

Pisces Horoscope Today: Encouraging feedback and growing self-belief may help you make steadier decisions today.

As India's Cannes tally fell from 32 Lions to five, industry leaders debate whether the challenge lies in creativity itself ...

Ganapathy Viswanathan, Communication Consultant & Author, examines why AI demands a rethink of agency remuneration, with ...

Google’s Nano Banana 2 Lite shows how faster, cheaper AI image generation could reshape creative workflows and business tools ...

Making creative collegiate products is only one business headed by this local online tycoon.

The cult favourite Swiss brand is built on inventive ideas and a healthy dose of Dada-esque humour. To find out more about why its marketing has never missed, we talk to creative director, Thomas ...

Dhruv Sachdeva, founder of Humour Me, discusses how independent agencies like his are reshaping advertising, focusing on ...

Ravikant Banka is the Founder & CEO of Eggfirst, an award winning, specialist rural advertising agency crafting national rural brands via mainstream advertising and digital marketing.

This July, The Drum’s Summer of Agency Love celebrates the agencies, leaders and ideas proving the model is far from finished ...

Experts cite a gap in creative conviction, short-term campaign thinking & fragmented brand platforms as reasons India’s sports work continues to underperform at Cannes.