This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. DoorDash’s latest marketing effort, billed as its most ...

On deck for Molson Coors this fall are football-themed activations and advertising for brands Miller Lite and Coors Light that are part of the conglomerate’s goal of increasing marketing spend by $100 ...

DirecTV has reached a multi-year agreement with six major university athletic programs ahead of the 2025 college football season, the company announced this week. The partnership, brokered with media ...

Adidas' WhatsApp World Cup activation turns a simple football emoji into a marketing asset, revealing how brands are targeting private fan conversations.