Professional women’s leagues are exploding. But to maintain that momentum, they need to understand who exactly their ...

Down to Business with Asli Pelit takes you through the exciting, fast-paced (and sometimes confusing) corporate side of women ...

Two staff members of the U.S. soccer team were suspended by FIFA from Monday’s round of 16 game against Belgium. FIFA did not ...

Legacy apparel brands including VF Corp., Levi's, and Columbia are investing more heavily in women's products and marketing.

Tennessee unveiled its new orange Adidas uniforms with more to come. Here's what they look like in football and other sports.

Best activewear brands for women, from high street to luxury - From buttery soft upcycled fabrics to retro-style sportswear, look to these brands for your new fit kit ...

You say, “Sounds fun” in the group chat, but the real decision comes later, standing in front of the closet thinking, “What ...

For the next decade, the University of Tennessee’s official apparel provider will be adidas, and the brand is already working ...

Tennessee unveiled its new white Adidas uniforms as part of a week of releases. On July 7, UT released a video on social media that displayed white Adidas uniforms in multiple sports, including ...

Not long ago, social media content about women’s basketball was primarily composed of clips from games and a handful of ...

From a pregame outfit hinting at a release date, to Caitlin Clark's first look at her signature shoe, the Fever star is soaking it in.

Sports and technology go hand in hand, particularly when it comes to innovative materials. At the 2024 Summer Olympics in Paris, some of Japan’s athletes wore outfits made from a new fabric that ...