Meta has overhauled its marketing and data leadership, appointing Denise Moreno as CMO and creating a new chief data officer role for Alex Schultz.

This week’s Brand Brief is patriotic, chaotic, nostalgic and filled with food, finance and some fond farewells to beloved hit ...

Live from Cannes, 4A's CEO Justin Thomas Copeland joins Jameson Fleming to break down the festival's most innovative campaigns across sports, AI and sustainability.

With the festival wrapped, inside sources share how new verification rules and mandatory AI disclosures altered the judging ...

Bloomberg Media and Lippincott’s latest research shows why marketing performance increasingly depends on influence, alignment and support across the business.

Through first-person PSAs and a new documentary, the ‘Agree to Agree’ initiative spotlights the unsung heroes of public safety.

Buyers are moving beyond scale alone, using curated supply, contextual intelligence and optimisation to drive stronger ...

Have a product or service that isn't easily liked? There's a celebrity or creator for that. It doesn't feel like a coincidence that while thousands of marketers at Cannes discussed attention, ...

Creators] are the people who decide whether your brand will be alive beyond your four walls,” said Leandro Barreto.

Expedia’s new campaign turns the livestreamer’s wild global stunts into bookable itineraries for young travelers.

Dini von Mueffling discussed her agency’s pro bono, Titanium Lion-winning work to honor the late Epstein survivor’s legacy.

A new video for WEC x Le Mans has all the hallmarks of prestige filmmaking. Through its two minute runtime, the film is a homage to the adrenaline rush of late night racing, viewed through a dazzling ...