India has given Meta seven days to explain how paid Instagram ads promoting child sexual abuse material were allowed through, intensifying scrutiny of its moderation failures in its largest market.

Loyalty programmes still matter, but the reasons customers stay loyal are changing.

With Hausla 2.0 campaign, Kotak Mahindra Bank talks the courage and conviction needed to pursue the dreams they already have.

For the WPP CEO, AI is not simply changing agency workflows. It is forcing agencies to redefine the commercial contract itself—from selling hours to sharing responsibility for business growth.

As per Public Relations Consultants Association of India (PRCAI)'s SPRINT 2026 report, it accounted for 12.6% of the Asia-Pacific PR market.

MMA Asia Pacific’s CEO explains why AI maturity will not be judged by how many models a company deploys; but by how seamlessly intelligence flows through the business.

The network beat out WPP Media and Publicis following a competitive pitch in April. by Staff Reporters ...

Stagwell agencies Code and Theory and Anomaly will begin work for the tech giant in August. by Mar ...

With the ‘End of Sadness Sale’, Nexus Malls is attempting to bring emotional relevance back to a retail moment that has increasingly become defined by price-led communication.

As media fragmentation and creator content reshape marketing, Kantar's Soumya Mohanty explains why brands need stronger cultural insights, connected creative ecosystems and consistent storytelling to ...

Ormax study finds that contextual integration and consistent messaging mattered more than visibility alone in cricket's biggest advertising platform ...

India winners. A look back at the ideas that earned India recognition on advertising's biggest global stage. by Campaign India Team ...