Dreamdata's Steffan Hedebrandt on why LinkedIn drives 30% of SQL pipeline, the 272-day buying journey and a 7.7x lift in ROI ...
DemandView launches EngageSMS, the first automated SMS nurture engine for B2B buyers, free with every content syndication ...
A Madison Logic survey finds 48% of marketers are guessing what drives purchasing decisions as ROI pressure reshapes B2B strategy.
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