Dreamdata's Steffan Hedebrandt on why LinkedIn drives 30% of SQL pipeline, the 272-day buying journey and a 7.7x lift in ROI ...
A Madison Logic survey finds 48% of marketers are guessing what drives purchasing decisions as ROI pressure reshapes B2B strategy.
DemandView launches EngageSMS, the first automated SMS nurture engine for B2B buyers, free with every content syndication ...
Circana’s new report finds influencer marketing drives measurable sales impact, with 75% of brands still having room to grow ...
Databricks launched CustomerLake, an agentic CDP unifying customer data, AI, identity resolution & activation for always-on ...
Rampiq finds B2B AI visibility depends on third-party citations, structured content, fresh updates and original research—not ...
Ford just made an AI agent a reimbursable co-op line item. Here's why every database-driven industry should treat agentic AI ...
IQ launched atlasIQ B2B Audience Activation to help marketers activate first-party intelligence-driven audiences in media ...
Registration is open for 2026 B2BMX Summer Camp, a weekly webinar series on AI, ABM, buyer influence, trust and GTM workflows ...
WunderKIND Ads says programmatic CTV Pause Ads delivered nearly 2X higher attention than traditional CTV spots across 13 ...
Seven B2B martech companies named new executives, signaling a push toward AI-driven growth and sharper go-to-market execution.
Seismic expanded Aura Agents to help revenue teams streamline enablement, seller prep and connected GTM execution across workflows.
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