Within the inner sanctum of the dressing room, can the dynamic of a game truly be influenced in such a short time?

We all knew this World Cup would be good on the pitch. In truth, they always are. But this summer has been so dramatic – and ...

Versant Media Group has acquired sports tech firm Full Swing for $530 million in cash, expanding its portfolio of businesses ...

Millions of people around the world wear smart rings and fitness trackers to keep tabs on their sleep, workouts, heart rate ...

Holes in socks have become a curious sight at this year’s World Cup. The reasons why are a weird mix of biomechanics, ...

This comes after FIFA invested years developing tools that combine player tracking, artificial intelligence and ball sensors ...

In order to prepare for the possibility of World Cup penalty kicks, Mauricio Pochettino and his staff have taken a unique ...

ATLANTA (AP) — It is called connected ball technology. And it was responsible for one of the most dramatic climaxes to a ...

Two decades after he made international headlines for a run-in with a Speedo, a Sarasota dolphin is helping researchers ...

In the past decade, society has seen the rapid increase in the use of artificial intelligence in almost every aspect of life. Athletics use of AI has been a part of professional sports for a while now ...