Just while we were distracted by the World Cup, ranking the best World Cup mascots and the best World Cup logos, a ...

The 1986 World Cup, hosted by Mexico, is one of the tournament’s most iconic editions, mostly because it served as the ...

The 2026 World Cup is no longer just advertising stage: it has become an opportunity for a month-long commercial event, with ...

TACOMA, Wash. (AP) — Yangbin Wu shook his fists in rhythm with the thunderous drumming and singing, his face furrowed in ...

A viral color theory claims the 2026 World Cup logo colors predict Portugal as the winner. The post Woman Claims the 2026 ...

Lucy Bairner of Collaborate Global explains the uncomfortable questions brands should ask before signing sponsorship deals.

MLS does not view the stateside World Cup craze as something still to come, but as momentum the league believes it has ...

CazéTV, the country’s largest sports channel on YouTube, drew inquiries from Brazilian regulators over promotions that ...

Fans are enduring long lines to snag as many World Cup 'fan bands' as they can, with the bracelets emerging as the must-have ...

Official images, product details, and sales information for the seven discounted World Cup jerseys at adidas.

By Amy Tennery, Kurt Hall and Vitalii Yalahuzian NEW YORK/ATLANTA, July 1 (Reuters) - Karina Guerra did not mind waiting an ...

By Amy Tennery and Shariq Khan NEW YORK, July 3 (Reuters) - The Texas Attorney General announced an investigation into StubHub Inc on Friday, amid dozens of complaints that World Cup tickets purchased ...