The Chicago Bulls haven’t won an NBA championship since 1998. That makes their sponsorship pitch harder than it might otherwise be, despite their enormous profile among casual fans thanks to a legend ...
Digiday covers the latest from marketing and media at the annual Cannes Lions International Festival of Creativity. More from the series → Bose CMO Jim Mollica hasn’t used a creative agency in four or ...
Agencies look to AI agents for edge, but must fend off brands looking to in-house with the same tech
With half the industry’s dealmakers and powerbrokers gathered in the south of France this week, agencies have been falling over themselves to boast AI agent-related tests, case studies and ...
This Future of TV Briefing covers the latest in streaming and TV for Digiday+ members and is distributed over email every Wednesday at 10 a.m. ET. More from the series → This week’s Future of TV ...
Digiday covers the latest from marketing and media at the annual Cannes Lions International Festival of Creativity. More from the series → Cannes Lions has a way of making experienced professionals do ...
Digiday covers the latest from marketing and media at the annual Cannes Lions International Festival of Creativity. More from the series → Cannes Lions 2026 is gearing up to be the advertising ...
This year’s Digiday Content Marketing Awards finalists are creating interactive experiences and leaning on immersive storytelling to foster loyal audiences and build deeper connections. Dedicated ...
Digiday covers the latest from marketing and media at the annual Cannes Lions International Festival of Creativity. More from the series → Every year, the advertising industry takes over a small ...
This Media Buying Briefing covers the latest in agency news and media buying for Digiday+ members and is distributed over email every Monday at 10 a.m. ET. More from the series → Coca-Cola’s $4 ...
Publishers have finally won the right to keep their articles out of Google’s AI search results. The harder question now is whether that right is usable when the system keeps them opted in by default, ...
Podean, a global marketplace agency, says it is fielding dozens more brand inquiries per month compared to this time last year. The contracts being signed are 12 months or longer. And the brands ...
The Digiday Media Buying and Planning Awards recognize companies, campaigns and technology that have been most successful in the modern media landscape. This year’s nominees leaned on emotionally ...
Some results have been hidden because they may be inaccessible to you
Show inaccessible results