A four-door debut splits buyers, a boy-band deal ignites online rivalry, a courtroom trademark win turns into public sympathy ...

Pop-up drink counters outside Shanghai and Beijing stores mark a broader industry shift, as fashion houses build wellness ...

Lancôme names Jolin Tsai APAC skincare ambassador; LVMH’s Journées Particulières adds Shanghai showcase; Proya overtakes Mao ...

Doubao, Qwen and Yuanbao are shutting down customizable AI personas as new Beijing rules take aim at emotionally manipulative ...

If these luxury brands leave the portfolio, VW becomes a volume manufacturer competing with Chinese EV makers without the ...

Chinese gaming IPs are redefining fragrance, transforming emotional fandom into one of the country’s fastest-growing scent ...

Regulators propose extending oversight beyond platforms and merchants, adding new enforcement tools alongside fines and ...

The luxury house deepens its philanthropic commitment, with book profits supporting vulnerable children worldwide.

The American brand’s secondhand cachet is winning over Gen Z in China, powering growth that outpaces the luxury sector.

Country’s microdramas are reshaping beauty ideals, forcing brands to rethink storytelling, partnerships, and marketing success beyond views.

The acquisition follows a debut runway collaboration with artistic director Matthieu Blazy, adding a specialist atelier to a growing roster of heritage brands within the group.