As director of sales, Avi Laub will lead Arctic Cat’s U.S. sales organization, focusing on strengthening dealer partnerships, ...

The new Aviator is offered as a Class 2 e-bike, a light motorcycle and, later this fall, a premium 125cc-equivalent electric ...

The launch is part of the company's broader expansion strategy in the Gulf, where demand for off-road vehicles continues to ...

Car Wars, a company that provides phone solutions for dealerships, will now be integrated into Revvable's dealer management ...

The way we consume information has changed dramatically over the past few years, and here at Powersports Business, we're ...

Rad Gladfelder, director of powersports for Utah-based Young Powersports, shares insights on how he is helping oversee one of ...

Eiko Kirino, a 30-year veteran of the company, will take over as president, replacing Naoki Kawaguchi, who leaves his tenure ...

Denago Powersports has begun shipping its new RanchHawk 650FI 4x4 utility side-by-side to select dealerships, marking the latest addition to the company's growing ORV lineup.

The OEM is teaming up with The Foundation for America’s Public Lands and will provide grants to support OHV access, safety, and the riding experience.

The acquisition follows a December 2025 purchase of Qwest Pontoons and expands Whisper Marine into the sport boat, deck boat, and cruiser segments.

According to the association, it is submitting comments to the Office of the U.S. Trade Representative on separate proceedings involving Vietnam and an investigation into alleged forced labor ...

Fresh reports out of Europe have revived speculation that Volkswagen Group could consider selling Ducati as the automaker works through a sweeping restructuring program, though no formal sale process ...